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Source: EPA

Fix a Leak Week 2012

It's time to remind homeowners to dig out their wrenches and pipe tape – Fix a Leak Week 2012 is just around the corner! For the fourth consecutive year, WaterSense® and their partners will raise awareness about the importance of eliminating household leaks during Fix a Leak Week, March 12 through 18, 2012.
 
To help make the weeklong event truly national in scale, EPA is encouraging WaterSense partners across the country to host community events that highlight the water-saving benefits of fixing household leaks. Step-by-step guides, inspirational ideas, case studies, and updated tools and resources are available for WaterSense partners.  
 
EPA WaterSense plans to participate in several Fix a Leak Week partner events from the national level, providing media relations, spokespeople, planning assistance, or other relevant support. To be considered, email your event plans to watersense@epa.gov using the attached guidelines by January 11, 2012. Remember, guidelines and inspiration on pulling together a fun and engaging community event are available on the partner website!

WaterSense® 2012 Fix a Leak Week Community Event Guidelines
As we have for the past three years, WaterSense and our partners will raise awareness about the importance of eliminating household leaks during the fourth annual Fix a Leak Week, March 12 through 18, 2012. To help make the weeklong event truly national in scale, EPA is encouraging WaterSense partners across the country to host community events that highlight the water-saving benefits of fixing household leaks. We have updated a number of tools to help partners promote the campaign at the local level.

WaterSense plans to participate in several Fix a Leak Week events from the national level, providing media relations, spokespeople, planning assistance, or other relevant support. To be considered, share your event plans with us using the guidelines below by January 11, 2012.

Sample Event Ideas
Having trouble coming up with event ideas? Here are three to help inspire you and get you started, using the We're for Water "check, twist, replace" theme. You can build on these, tailoring them to your own community, or submit an idea that is completely unique!

"Check":  Leak Detectives are on the Case
Select a neighborhood, school, or public building that will agree to have a team of "leak detectives" check for leaks during Fix a Leak Week. The detective team could be made up of school kids, Boy/Girl Scouts, a local community group, etc. and may be led by a volunteer plumber or water efficiency expert. The detectives, dressed in blue trench coats if possible, will detect leaks and then demonstrate visually how much water is being wasted by the collective leaks. Participating homes/buildings might receive free water-saving fixtures/upgrades as thanks for their enthusiasm.

"Twist":  Plumb-Off Race to Fix Leaks
Three plumbers or other home improvement gurus, wearing t-shirts with the Fix a Leak Week logo, would compete to see who can twist that wrench the fastest: replace a flapper, install a new faucet or aerator, and replace a showerhead with a WaterSense labeled model. This would require building out three free-standing outdoor bathroom displays that include a showerhead, toilet, and sink/faucet. While a large digital clock times the plumbers' work, spokespeople could have water-saving visuals to demonstrate the amount of water a household can save by fixing these leaks. The event could tie in with a local utility's water-efficient fixture rebate program and/or local retailer discounts.

"Replace":  Flush That Flapper
Coordinate with a local retailer to provide discounts on WaterSense labeled products and/or host flapper turn-in events at local retail or utility locations. Customers would be encouraged replace broken fixtures or their old faulty toilet flappers. They might exchange those old flappers for a new flapper (or discounted flapper) from retailer and/or manufacturer partner. The event could have fun elements built in such as Flapper Monster characters, clinics on how to replace a flapper, free toilet dye tabs, and toilet leak detection demonstrations. Volunteers could wear flapper necklaces, belts, hats—the sky's the limit!

You can learn more about what other partners have done to celebrate Fix a Leak Week on the WaterSense partner site. Remember, your event should demonstrate the benefits of checking for and fixing leaks.

Participating communities will retain control and sponsorship of their Fix a Leak Week events. While EPA is available to help reach out to other WaterSense partners as potential event supporters, you should have a coalition of water efficiency stakeholders in your community who can help make the event a success.



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